With privacy becoming a concern for more and more users, a lot of them are opting for ad blocks and other means to hide their identity while browsing. This affects marketers trying to target people with ads. Here’s how you deal with shadow traffic so it doesn’t affect your revenue.

Publir Sticky Ad Units Are Live!

June 16, 2020 Publir Staff

Sticky ad units are designed to stick to a specific part of the screen as a user scrolls through content….

Publir Partners With LiveRamp

June 16, 2020 Publir Staff

Publishers will maintain people-based ad targeting with privacy at the forefront Consumer identity and permission are the future of the…