What is Ad Discrepancy and How to Deal With It

October 6, 2021 Rayomand Engineer

Occurring due to differences in advertiser and publisher data, ad discrepancies can cause a problem in counting final impressions. Here, we try to pinpoint their causes and give you some ways to work around the problem.

Top Ways to Improve Your Banner Ad Design

September 22, 2021 Samien Kidwai

Do you want to know how to build a web banner ad design that people want to click on? Keep reading to get all the knowledge you’ll need to produce great web banners.

The 5 Main Components Of A Quality Ad

July 6, 2021 Rayomand Engineer

Before you start advertising for your business, there’s a lot to consider: your messaging, your audience, and your call to action, among other things.
Do you know the main components of a quality ad for your brand? Read more!

Finding the Best Ad Placement on Website

June 17, 2021 Rayomand Engineer

Ad placement matters, if you want to get the best ROI possible for your ad spend. Don’t simply find white space on your (or someone else’s) website; do your research to find the right placement. Find out more here!