{"id":5600,"date":"2021-11-09T10:34:04","date_gmt":"2021-11-09T10:34:04","guid":{"rendered":"https:\/\/publir.com\/blog\/?p=5600"},"modified":"2021-11-09T10:34:05","modified_gmt":"2021-11-09T10:34:05","slug":"digital-monetization-update-november-9-2021","status":"publish","type":"post","link":"https:\/\/publir.com\/blog\/2021\/11\/digital-monetization-update-november-9-2021\/","title":{"rendered":"Digital Monetization Update \u00e2\u20ac\u201c November 9, 2021"},"content":{"rendered":"\n

1. <\/strong>Clubhouse Lunches Replay To Record Live Rooms For Sharing Later (Engadget)<\/a><\/strong><\/p>\n\n\n\n

Clubhouse has recently introduced a new tool called Replay, which allows users to record audio chats and store them to a club or profile. They may also be downloaded and shared externally, in case someone wishes to utilize them as a podcast or TikTok soundtrack. Replay is clearly beneficial for individuals who are unable to attend a live audio event.<\/p>\n\n\n\n

2. <\/strong>56% Of Buyers Expect To Up Spend In CTV For Next 12 Months (MediaPost)<\/a><\/strong><\/p>\n\n\n\n

According to Advertiser Perceptions’ first CTV Landscape survey, more than half (56%) of marketer and agency executives intend to boost ad spend on connected TV (CTV) in the next 12 months, while 42% want to maintain CTV budgets the same, and only 2% plan to lower them. Buyers anticipate allocating one-third of their money to CTV.<\/p>\n\n\n\n

3. <\/strong>Revolt TV Launches Its First Streaming App (Variety)<\/a><\/strong><\/p>\n\n\n\n

Revolt has announced the release of its first digital streaming app. The Revolt app is a “one-stop shop” for customers to access exclusive new series, expanded versions of Revolt’s original programming, live streamed events, and more. The Revolt app is now available on Apple iOS for mobile devices, on CTV like Apple TV, Amazon Fire TV, and Roku.<\/p>\n\n\n\n

4. <\/strong>Robinhood Hit By Data Breach Exposing 7M Customers (BloombergQuint)<\/a><\/strong><\/p>\n\n\n\n

A data breach last week exposed the personal information of around 7 million people, or roughly a third of Robinhood’s clients, and the perpetrator demanded payment. The invader collected the email addresses of around 5 million persons as well as the complete names of approximately 2 million people.<\/p>\n\n\n\n

5. <\/strong>Google Hits $2T Market Cap, Joining Ranks Of Microsoft & Apple (TheVerge)<\/a><\/strong><\/p>\n\n\n\n

Alphabet, Google’s parent company, temporarily surpassed a market capitalization of $2 trillion. The market valuation of the firm is now at a comfortable $1.98 trillion, but it edged past the $2 trillion barrier midday Monday, eventually ending out at $2,987.03 per share. Since January 2020, Alphabet’s market value has nearly risen from $1 trillion.<\/p>\n\n\n\n

6. <\/strong>Photo App Files Antitrust Lawsuit Against Meta (MediaPost)<\/a><\/strong><\/p>\n\n\n\n

Champ Bennett, Omar Elsayed, and Russell Armand, co-founders of Phhhoto, alleged that after approaching them in 2015 about a partnership, Meta CEO Mark Zuckerberg and other senior executives created a “slavish clone” of their software. Users may edit their photographs and merge images into looping films using the Phhhoto app that was launched in 2014.<\/p>\n\n\n\n

7. <\/strong>Instagram\u00e2\u20ac\u2122s Creator Subscriptions Nearing Launch (TechCrunch)<\/a><\/strong><\/p>\n\n\n\n

Instagram said earlier this year that it will look at the notion of creator subscriptions, and was subsequently seen working on a feature that would give exclusive Stories to subscribers only. Instagram recently added in-app purchase options for “Instagram Subscriptions” to its US app, according to two third-party app intelligence firms.<\/p>\n\n\n\n

8. <\/strong>McAfee To Be Acquired By Investor Group For Over $14B (Reuters)<\/a><\/strong><\/p>\n\n\n\n

McAfee Corp announced that a consortium led by Advent International, a private equity firm based in the US, will take the cyber security business private in a $14 billion deal. The agreement comes as demand for antivirus and digital security products has risen due to a pandemic-driven trend to remote working and an increase in cyber threats.<\/p>\n","protected":false},"excerpt":{"rendered":"

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