{"id":4707,"date":"2021-06-14T10:41:33","date_gmt":"2021-06-14T10:41:33","guid":{"rendered":"https:\/\/publir.com\/blog\/?p=4707"},"modified":"2021-06-14T10:41:35","modified_gmt":"2021-06-14T10:41:35","slug":"digital-monetization-update-june-14-2021","status":"publish","type":"post","link":"https:\/\/publir.com\/blog\/2021\/06\/digital-monetization-update-june-14-2021\/","title":{"rendered":"Digital Monetization Update \u00e2\u20ac\u201c June 14, 2021"},"content":{"rendered":"

1. <\/strong><\/span>Amazon To Become The Largest US Retailer By 2022 (CNBC)<\/span><\/a><\/strong><\/p>\n

Amazon is on track to surpass Walmart as the largest US retailer by 2022, says JPMorgan analysis. Amazon\u00e2\u20ac\u2122s advertising business grew by 52.5% last year, pushing its share of the US digital ad market past 10% for the first time, fortifying its position as the No. 3 ad publisher, behind Google and Facebook. <\/span><\/p>\n

2. <\/strong><\/span>Ad Blockers Prompted Brands To Story-Telling To Reach Audience (AdWeek)<\/span><\/a><\/strong><\/p>\n

As 70 million people in the US used ad blockers last year, brands used storytelling instead of ads. Nike co-produced a documentary, The Day Sports Stood Still, shedding light on how the Covid-19 affected the sports world and Dove won an Oscar for its animated short, Hair Love, a heartfelt tale about a father learning how to do his daughter\u00e2\u20ac\u2122s hair. <\/span><\/p>\n

3. <\/strong><\/span>BuzzFeed Won Pulitzer Prize For Exposing China\u00e2\u20ac\u2122s Excesses In Xinjiang (Poynter)<\/span><\/a><\/strong><\/p>\n

BuzzFeed News won Pulitzer Prize, the highest honor in US journalism, on Friday, for a series of innovative articles that used satellite images, 3D architectural models, and daring in-person interviews to expose China\u00e2\u20ac\u2122s vast infrastructure for detaining hundreds of thousands of Muslims in its Xinjiang region. <\/span><\/p>\n

4. <\/strong><\/span>House Bill Aims To End Platform Monopoly (Vox)<\/span><\/a><\/strong><\/p>\n

House lawmakers proposed a raft of bipartisan legislation aimed at curtailing the biggest tech companies, including Google, Apple, Facebook, and Amazon. The biggest congressional broadside ever on a handful of technology companies, the bill seeks structural separation of big technology companies to break up their businesses to end platform monopoly. <\/span><\/p>\n

5. <\/strong><\/span>Twitch Expands Brand Sponsorships On Non-Esports Content (AdAge) <\/span><\/a><\/strong><\/p>\n

Since Twitch is increasing in content, spectators, and brand partners, the popular Amazon streaming network with gamers expands its brand support chances to increase content outside competitive sports. A new official marketing partner program is to begin work on Twitchgaming, Twitch’s own gaming channel. <\/span><\/p>\n

6. <\/strong><\/span>GB News Launches In Britain To Emulate Format Of US Networks (CNN)<\/span><\/a><\/strong><\/p>\n

Britain channel GB News was launched on Sunday with the format of heavily-opinionated US cable TV networks like Fox News and MSNBC, rather than the news program formats prevailing at present in the United Kingdom. It will share the TV landscape with a remark that wades directly into cultural disputes. <\/span><\/p>\n

7. <\/strong><\/span>Immersive Labs Closes $75M Series C Led By Insight Partners (Techkee) <\/span><\/a><\/strong><\/p>\n

A platform that teaches cybersecurity skills to corporate employees by using real, up-to-date threat intelligence in a \u00e2\u20ac\u0153gamified\u00e2\u20ac\u009d way, Immersive Labs, has closed down a $75 million Series C funding round led by new investors Insight Partners along with Menlo Ventures, Citi Ventures, and existing investor Goldman Sachs Asset Management. <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

1. Amazon To Become The Largest US Retailer By 2022 (CNBC) Amazon is on track to surpass Walmart as the…<\/p>\n","protected":false},"author":5,"featured_media":4708,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[202],"tags":[],"class_list":["post-4707","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-daily-updates"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/publir.com\/blog\/wp-json\/wp\/v2\/posts\/4707","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/publir.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/publir.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/publir.com\/blog\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/publir.com\/blog\/wp-json\/wp\/v2\/comments?post=4707"}],"version-history":[{"count":1,"href":"https:\/\/publir.com\/blog\/wp-json\/wp\/v2\/posts\/4707\/revisions"}],"predecessor-version":[{"id":4709,"href":"https:\/\/publir.com\/blog\/wp-json\/wp\/v2\/posts\/4707\/revisions\/4709"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/publir.com\/blog\/wp-json\/wp\/v2\/media\/4708"}],"wp:attachment":[{"href":"https:\/\/publir.com\/blog\/wp-json\/wp\/v2\/media?parent=4707"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/publir.com\/blog\/wp-json\/wp\/v2\/categories?post=4707"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/publir.com\/blog\/wp-json\/wp\/v2\/tags?post=4707"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}